NÀBORA

NÀBORA

Duration:

16 Weeks

Role:

UX/UI & E-commerce Designer

Core Impact:

Time-to-Market,Systemic Consistency,Agile Iteration.

This project focused on the end-to-end development of a Shopify-based storefront, where I balanced business literacy with technical execution to create a resilient, high-conversion retail experience.

The "Laws of Interaction"

My first thoughts before I started designing were to think of what has been done, what will guide me, and how it will suit the client.

Jakob’s Law

Jakob’s Law

Jakob’s Law

Mental Model Optimization

Mental Model Optimization

Hick’s Law

Hick’s Law

Hick’s Law

Cognitive Load Management

Cognitive Load Management

Fitt’s Law

Fitt’s Law

Fitt’s Law

Precision Interaction

Precision Interaction

My Design Gallery & Brand Assets

My Design Gallery & Brand Assets

I used Figma to architect a cohesive identity, including a minimalist logo, mailer bags, clothing tags, and brand tissue paper.Embraced an "AI-First" mindset by using artificial intelligence to generate high-fidelity product mockups.Audited all colour palettes and typography against WCAG standards to ensure the identity was "comfortable and comforting" for all users.

I used Figma to architect a cohesive identity, including a minimalist logo, mailer bags, clothing tags, and brand tissue paper.Embraced an "AI-First" mindset by using artificial intelligence to generate high-fidelity product mockups.Audited all colour palettes and typography against WCAG standards to ensure the identity was "comfortable and comforting" for all users.